Hospitality Experts in Media Planning and Buying Using Barter as a Financial Tool
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Innovative Travel Marketing specializes in the hospitality industry
Founded by hotel sales and marketing expert Jody Merl in 1992, ITM is the only company specializing in the hospitality industry that offers added value promotions and barter as a financial tool to expand budgets. ITM has a proven record of success in getting more for your dollars and adding value by using valuable services.
ITM Palm Beach
ITM is uniquely positioned to help:
• Expand sales and marketing resources
• Generate additional revenue and bottom line profit
• Build greater recognition
• Reach potential new cash customers
• Promote repeat business
Over 90% of ITM clients repeat their advertising programs annually
ITM is a member of the following national and regional hospitality industry organizations:

ITM sets the standard to win-win relationships. Contact us now for information
on how barter can work for you.

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